UDC 316

THE EVOLUTION OF SOCIAL ADVERTISING IN THE TWENTIETH CENTURY

Belyaeva Daria Igorevna
Transbaikal state University

Abstract
The article is devoted to the development of social advertising in the United States and Russia since the beginning of the twentieth century. In the work reveals the evolution of the main means of social advertising, the influence of social advertising on the society,the reasons for its effectiveness.

Category: Sociology

Article reference:
The evolution of social advertising in the twentieth century // Psychology, sociology and pedagogy. 2014. № 6 [Electronic journal]. URL: https://psychology.snauka.ru/en/2014/06/3086

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